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January 10, 2020 – New York – Women in Toys, Licensing & Entertainment (WIT) announced its 2020 slate of finalists for the 16th Annual Wonder Women Awards, which celebrates top female executives, thought leaders, entrepreneurs and other changemakers for their extraordinary accomplishments and impact within the toy, licensing and the entertainment industries.  Winners in each…

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This post originally appeared on The ToyBook and has been reposted here with permission. by Nancy Zwiers, co-chair, WIT Empowerment Day WIT AND WALMART TEAM UP TO HOST THE ANNUAL MENTORING EVENT Women in Toys, Licensing, and Entertainment (WIT) will be holding its seventh annual Empowerment Day on Oct. 1. The day is dedicated to…

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Guest Post by:  Kate Karcher-Clark, founder of YOTTOY Productions, Inc. My passion for toys and design came at an early age in Memphis, TN, as the youngest of six children with a resourceful mother. As a child, I shopped with my mom and noticed all of the beautiful stuffed animals in “fancy stores” and longed…

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Guest post by: Alison Grand, Founder and President, Grand Communications, Inc. Previously published on www.grandcommunications.com. Whether it’s for a $1 billion+ preschool brand, a top-rated TV series or a thriving toy, tech or consumer products company, following these basic guidelines will help you build and maintain an active and engaging social media presence that makes…

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Our 6th WIT Empowerment Day is in the books! Feedback is still coming in from mentors and mentees alike, and we couldn’t be happier to hear from so many about what a powerfully enriching day it was. With 25 simultaneous one-on-one mentor sessions with industry experts, dozens of private product pitches with Hasbro, Spin Master,…

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Guest Post: Mary Couzin is Founder and President of Chicago Toy & Game Group, and hosts a series of events each November celebrating play and innovation. Mary was honored with the inaugural Elise Lachowyn Mentorship Award at the 2017 Wonder Women Awards Gala and in 2009 for Women in Toys Entrepreneur Award.     With…

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  Natalie Rebot is the inventor and founder of Moonlight World, Inc., and the creator of the Moonlight Storybook Projector, a product that turns any mobile device into a magical storytime experience. We were inspired by Natalie as she shared her story as our keynote speaker at WIT Empowerment Day this month. To learn more…

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Guest Post by: Adam B. Hocherman, VP, New Business Development at PlayMonster     While toy manufacturing companies are comparatively fun places to work, in fact, there are still processes in place.  Decisions about what, when and how to license an external product concept are not made haphazardly! So, wouldn’t it be helpful to know…

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Guest post by Anna Knight, BLE Brand Director   We’re just over a month away from Brand Licensing Europe and we’re really excited about the content at this year’s show from a toy industry perspective. Traditionally, toys and licensing have crossed over for many, many years: we are led to believe that the first ever licensed product…

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