By: Ellen Metrick, Human Factors Specialist, UL LLC Recent events in the toy industry have dramatically changed toy distribution forever. First, it was the closure of Toys”R”Us®. Its 2019 shuttering left a substantial gap in the brick-and-mortar retail space. Now, Amazon might soon require smaller vendors to sell directly to consumers via Amazon Marketplace instead…Read More
Guest post by: Alison Grand, Founder and President, Grand Communications, Inc. Previously published on www.grandcommunications.com. Whether it’s for a $1 billion+ preschool brand, a top-rated TV series or a thriving toy, tech or consumer products company, following these basic guidelines will help you build and maintain an active and engaging social media presence that makes…Read More
Guest post by Gina Waldhorn, President of Quirky On your entrepreneurial journey there comes a moment – many moments in fact – when we’re asked “so what’s your idea?” Your heart stops. You start to think: Who is this person, really? Can they be trusted? Who’s listening at the table next to us? Do…Read More
Professional networking organizations like WIT give you opportunities that can literally turn dreams into reality. You have the chance to share ideas, promote career development, step into leadership roles, and learn new tricksRead More
Interviewing for a job is statistically proven to be one of the most anxiety-inducing events in a professional’s life. In fact, according to a study by Harris Interactive and Everest College, 92% of U.S. adults said at least one thing stresses them in a job interview. These stressors range from “being too nervous,” to “being stumped by an interviewer’s question.”Read More
Hosting a special event – for consumers and/or media — can be an engaging and effective way to generate attention to and excitement about a brand.
Child’s Play Communications has been responsible for developing a variety ofRead More