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Marketing

Five Musts for Making ‘Magic’ on Social Media

Guest post by: Alison Grand, Founder and President, Grand Communications, Inc. Previously published on www.grandcommunications.com. Whether it’s for a $1 billion+ preschool brand, a top-rated TV series or a thriving toy, tech or consumer products company, following these basic guidelines will help you build and maintain an active and engaging social media presence that makes…

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Creating “Sizzles” that Sell Your Brand

For years, brand teams have presented next year’s exciting product lineup via a deep deck of PowerPoint excellence. At times, they’ve chosen to show their sales teams and buyers the potential marketability of a specific

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