Head of Nelvana Enterprises, Nelvana Enterprises
As Head of Nelvana Enterprises, Mellany oversees brand strategy, content distribution, digital, licensing and retail development for Nelvana’s extensive brand portfolio in order to drive sales and global awareness. In her previous role as VP of Global Consumer Products and International Distribution, Mellany was the driving force behind securing new brand acquisitions and global partnerships for the company.
Prior to Nelvana, Mellany previously served as Director of Global Business Development for ID Toys (Imports Dragon), where she successfully managed their licensing business, acquiring top tier licenses while expanding the business into new categories. Prior to that, Mellany held the role of Director of Global Licensing at Broadband TV, where she developed an advanced licensing and consumer products division, spearheading strategic planning and execution. Her global experience began earlier than that at The Walt Disney Company when Mellany was based in Shanghai, China to launch Disney’s English Language Learning retail products.