Would you like to be our next member spotlight?
At WiT, we love to shine a light on our members' stories and give them a chance to answer questions about themselves, plus offer advice to other members.
Gabrielle Fischer
Wisconsin
Associate Marketing Manager
Learning Resources
You don't know if you don't throw. Don't be afraid to try something on social media, it might work or it might not...jump on that trend and take a chance!
More About Me
Tell us about your career journey and how you ended up here.
I never expected or thought of working in the toy industry. I graduated from college in the peak of the pandemic and struggled finding a job because hiring froze for a decent amount of companies. I saw a job posting for a Social Media Coordinator at Learning Resources and fell in love instantly at the job description. It has been history ever since. I absolutely love the toy industry and I truthfully can't think of a better place for me. I am a kid at heart and going to work doesn't ever feel like 'work'. have the best boss/mentor who allows me to get creative and jump on trends as I see fit."
Describe yourself in 5-7 words.
Social Media Trends Mogul
Tell us about a time when you thrived at work, and what you learned about yourself from that experience.
I find myself continually thriving at work because I have such a supportive team. I have never had sucha fun and creative job where I can try new things and make a path for myself at the company.
One specific time that comes to mind is when we started our video first strategy as video started it's rise. I took a stab at creating my first reel/tiktok video for Learning Resources. I had no clue what I was doing but I was empowered by my boss to give it a shot! I now create 5 videos a month for work and I get to channel my inner influencer while making the videos.
I learned a lot about myself during this process and everytime I make a new video. There is constantly new trends and new tools to used. I learned that I am ambitious and resilient, regardless of what happens...I am going to make it work!
What is your favorite part of your job?
Creating social videos and the freedom to try new trends!
How about when you "turn off" and go home? Any hobbies or fun activities you are involved in?
I was part of the first graduating class for the Taco Bell Live Mas Scholarship program. During college and since graduating from the program, I have had multiple opportunities to be a part of webinars and leading workshops. On November 9th, I am hosting a workshop on creating a TikTok Resume and Online Portfolio.
Any must-read, must-watch or must-follow recommendations?
If you work in social, @workinsocialtheysaid on instagram is a great meme account that every marketing professional can relate to.
I also love the Savvy Social Podcast!
Anything else you want to share with the WIT Community?
I was also a WayUp Top 100 Intern in 2019 and featured on my college's website for receiving that honor: