Shawn Smith Communications
Recognized as an industry leader, Shawn Smith has more than 20 years experience serving in senior communications roles with global brands including The Walt Disney Company and Warner Bros. Shawn is the founder and CEO of Shawn Smith Communications, a company that provides integrated communications services to a diverse range of clients, from corporate giants to emerging brands, authors and entrepreneurs.
During Shawn’s tenure as executive director of communications and publicity for Warner Bros. Global Brands and Experiences she developed public relations campaigns for DC franchises, and its iconic animation portfolio including Looney Tunes. Shawn's team also partnered with First Lady Dr. Jill Biden’s office to integrate DC characters into a program that would inspire kids to get vaccinated at a critical time during
the pandemic. Previously, Shawn served as the global head of communications with Osmo,one of the leading edtech companies in the world. She also previously held the role of director of PR and brand partnerships for MGA Entertainment, and launched L.O.L. Surprise! which became a media sensation and the top selling doll of the year. In her role as a seniormanager of communications with Disney Consumer Products and Interactive Media (DCPI), she executed strategic communications campaigns for DCPI’s $52+ billion licensing business while leading PR campaigns for Mickey Mouse and Minnie Mouse, as well as Disney films and media networks. Shawn led the PR campaign to launch Disney Store’s innovative store redesign nationwide and the launch of the first Disney Store in New York’s Times Square.
A native of Southern California, Shawn earned a Bachelor of Arts in English from theUniversity of California, Los Angeles (UCLA).